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One of the aims of LUDA Partners is to help pharmacies to start selling their parapharmacy online, and for that purpose, we search for pharmaceutical companies’ websites, e-commerce, and marketplaces where pharmacies can sell their parapharmaceutical products. We want to bring pharmacies online without a cost for them.
In addition, we connect these websites to our network so that, when users or patients buy parapharmacy products online, the closest pharmacy will sell the order and dispense the order. The user can choose between picking up the order in pharmacies or having it delivered.
In this way, we manage to redirect parapharmacy purchases online to the traditional pharmacy, which offers a vast number of benefits that boost the decision of purchasing on these websites:
- Pharmacists are always the ones to dispense and control parapharmacy products.
- Products are stored and protected in the necessary security conditions.
- Products are handled by professionals.
- Pharmacists can offer their knowledge and experience when patients pick up the parapharmaceutical products in pharmacies.
- Therefore, pharmacies can bring back patients that make that kind of parapharmaceutical purchases online.
- As pharmacies are the ones selling parapharmaceutical products, other players, such as distributors, are benefited because they are the ones to resupply the products.
- Pharmacies make parapharmaceutical sales that, otherwise, would not be possible outside the online world.
- Pharmacists rotate products and update expiry dates (quite important in child products, which are not restocked unless they expire).
- Our projects follow the ESG criteria: environmental, social, and governance.
LUDA Partners relies on three different categories of partners: